Man in Town fashion brand was founded in 2021 in Yerevan. The design is formulated around traditional menswear altered to fit modern urban life with fashion balancing style and comfort.

The main inspiration for the brand is the city man wardrobe and sportswear, heavily infused with Yerevan culture. Our collections are often created by partnering with modern artists and illustrators.

Sustainable development lies at the core of the ideology of our brand: using cruelty-free and recycled materials, cooperating with small manufacturing businesses and implementing locally handmade details to the pieces. Despite the brand being oriented around menswear, our clientele is any gender.